Project 24/7
Paij Whinery
Social media
Software built around your business. Not everyone else's.
Your team didn't sign up to be data entry.
Who I help
Small and growing NZ businesses that have outgrown doing things by hand. Our clients run escape rooms, serviced apartments, commercial cleaning companies, accounting and legal practices, and membership bodies. They all spend too much of the week on admin a system should be handling.
The problem I solve
Onboarding, invoicing, approvals, reporting. The jobs that eat your week and rely on someone remembering to do them. We build the automations and tools that take them off your plate, and then we run them, so they stop being your problem.
My point of difference
We're dev-marketers. Most agencies make you pick between people who code and people who get the business. We kept landing in the gap between the two, so we set up shop there. We also run our own business on everything we build, so nothing gets sold to you that we haven't lived with first.
My niche market
Owner-led businesses with somewhere between a handful of staff and a few dozen. They're big enough to have messy processes but too small for an IT department. If the business runs on spreadsheets, sticky notes and one person's memory, that's us.
Key benefits
You own what we build. Code, docs, full control. No per-seat fees on custom tools. We build the 20% that delivers 80% of the value first, so you see results early. Fixed scope and fixed cost, so the price doesn't move unless the scope does.
Problems my clients avoid
Paying for a bloated platform you use a tenth of. Bending your process to fit someone else's software. Getting locked into a provider you can't leave.
About
Project 24/7 is the technology studio of Project Seven, based in Auckland. We build automations we manage for you, web apps you own outright and internal tools like dashboards and CRMs that fit how you work. Every engagement starts with a plain English proposal and a fixed scope, then we build in focused sprints so you can see progress as we go. Your data stays yours, and client data is handled under signed data processing agreements.
Products and services
Managed automations for onboarding, invoicing, approvals and reporting. Custom web apps, handed over with code and documentation. Internal tools like dashboards, CRMs and admin systems. Integrations between the tools you already use. AI set up inside your own workflows. Optional light-touch support once you're live.
Why I am a member
So many of the women in this network are running businesses on sheer willpower and a stack of spreadsheets. That's who we built Project 24/7 for. I also love this room, and I've had more good conversations here than anywhere else I network.
An offer for you
A free half hour for NZBW members. Bring the task that eats your week and we'll tell you straight whether it can be automated, roughly what it'd take, and whether a free tool would do the job.
Testimonials
"Where do i start !! These guys namely Paij/Kody rebuilt my business website, identified existing issues and quickly had an awesome new site built and online ! Already seeing the upside in traffic and workload after just a few weeks and the booking system makes things a breeze Highly recommend you talk to Project Seven for any of your web requirements Thanks again" Adrian, Shoredrive Ltd "Love the work. Thank you." Brian Fitzgerald, Stay Viaduct "Thanks for the P7 portal. It is enormously easier to read than the Google Ads or Analytics reports." Anthony, Escape HQ "Amazing course and did not realise how much I did not know. Also some real practical tips and tricks. Thanks Kody!" Craig Shephard, Smart Installations
Skills
- AI tools for business
- App development
- Automation & workflows
- Business systems & CRM
- Excel & dashboards
- Shopify & online stores
- Website design
An invitation
Tell us the job that eats your week. We'll tell you if it's worth automating, and if it isn't, we'll say so.