Simple Pleasures
Lyndall Mack
Wellness products
Who I help
Women, and the people who look after them: hen's party organisers, event hosts, and wellness practitioners.
The problem I solve
Most adult retail is either seedy or intimidating, so women don't buy, or they buy blind with no guidance. I make it easy and shame-free with curated products, straight-talking education, and private or group pleasure parties.
My point of difference
NZ-owned and women-led, and wellness-focused rather than novelty. I say the quiet part out loud. I'm also the organiser of the Curious Adult Market, so I'm building the category in NZ, not just selling in it.
About
Simple Pleasures is a New Zealand-owned, women-led intimacy and wellness brand. We make pleasure products and conversations feel normal, approachable and shame-free. We replace awkwardness with curated products, honest education and a brand that talks like a friend, not a sex shop. Online at simplepleasures.nz, with discreet NZ shipping, plus in-person events and parties.
Products and services
Online store: A curated range of intimacy products for women and couples. Chosen for quality and body safety, not shock value. Pleasure parties: Private and group bookings for hen's parties, birthdays and girls' nights. Relaxed and fun, with product demos, education and private ordering on the night. Education and content: Straight-talking content on pleasure, bodies and confidence, through our social channels and events. Events: Organiser of the Curious Adult Market, an adult vendor market in Ponsonby, which gives NZ adult and wellness businesses a legitimate space to trade.
Skills
- Women's health