Melissa Brown, Outsource Ops Ltd

Business overview

As a Virtual Business Manager, I help service-based business owners regain control by simplifying, streamlining, and automating their operations. With over 30 years’ experience in operations, marketing, customer service, and business development—and 15 years running my own businesses—I understand firsthand the juggling act of trying to grow while staying on top of the day-to-day. I bring a practical, strategic approach to solving the real challenges small businesses face every day.

Products and services I offer

I handle pretty much any behind-the-scenes administrative or operational task a small to medium business might need. Here’s a snapshot of what I can support you with:

Operations Management
Business Administration
New Business Set Up
Systems and Process Optimization
Pricing and Packages
Customer Service Training
CRM Management
Process Improvement
Health & Safety Implementation
Fleet Management
Equipment Maintenance
Training and Induction
Call Centre Management

…and the list goes on.

If there’s something not on this list you need help with, chances are I can assist—or at the very least connect you with the right expert.

Why I'm in the NZ Businesswomen

I’m a member of this network to support women in business—and to be supported in return! I love being part of such an inspiring and uplifting group of women who motivate me personally and help my business grow through referrals. It’s a wonderful space where we can lift each other up and create success together.

Testimonials

Auckland Home Staging - Emmy van Middelaar
A Game-Changer for My Business

Working with Melissa has been nothing short of transformational for my business, Auckland Home Staging. When I took over the company, I knew things had to change, and of course I wanted everything improved immediately. Being the sole owner of the business, I need to be everything to everyone which is a tough ask. Melissa has provided support, direction and efficiencies to the business, which I would not have been able to do alone.

Before Melissa stepped in, the business was running off Excel spreadsheets, quoting manually, and juggling client communications with no real systems in place. I was staying up all night trying to get everything done. It was time-consuming and inefficient.

Melissa supported me across the board: she implemented NZ’s first 24/7 online quoting system for home staging, introduced a powerful CRM, developed clear SOPs, and automated key admin processes. She helped me streamline everything—from quoting and scheduling to client communication and data management. I now save hours each week, have improved profitability, faster response times, and have a far more professional and scalable operation. Melissa is an invaluable partner in running a business effectively and efficiently. I look forward to continuing to work with her, enabling me to develop and grow the business.

If you’re a business owner who’s stuck in inefficiencies, unclear systems, or just trying to grow but not sure how to get there—talk to Melissa. She doesn't just organise your business; she helps you redefine it.

Melissa brings a combination of strategy, dedication, and heart. She sees the big picture and the smallest details—and she genuinely cares about helping you succeed. I couldn’t have made this leap without her. Every business owner needs a Melissa.

Pakuranga & Howick Budgeting Service - Megan Dangen
I am delighted to share my exceptional experience with Outsource Ops, under the remarkable leadership of Melissa. As the owner and manager, Melissa showcased unwavering dedication and expertise, significantly aiding Pakuranga and Howick Budgeting Service in achieving a crucial milestone in our social services sector accreditation process.

Melissa's guidance and support were pivotal in navigating the complex accreditation requirements. Her extensive knowledge and experience in operational management allowed us to streamline our processes, ensuring we met the necessary standards to elevate our organization.

What stood out most about Melissa and Outsource Ops was their ability to understand our unique needs and customise their services accordingly. Their collaborative approach and open communication made the entire process seamless and stress-free.

I highly recommend Outsource Ops to any organisation looking to enhance their operational efficiency and achieve accreditation in the social services sector. Melissa's expertise, combined with her passion for delivering exceptional results, makes Outsource Ops an invaluable partner for any business aiming for success.

Thank you, Melissa, for your outstanding support and guidance. We couldn't have reached this milestone without your expertise and dedication. 5/5 stars!

Hair Fit - Kelly Melvin
I highly recommended Melissa she really helped me understand my business breaking down all my numbers so I could understand them better and really helped me understand what I should be charging as a business if you don’t know your costs or numbers I highly recommend speaking to Melissa ☺️

My point of difference

My Point of Difference: Me.

I’ve built and run successful small businesses, fueled by a genuine passion for delivering exceptional customer experiences and streamlining operations. I get excited about automating and optimising systems and processes, bringing years of hands-on business improvement experience to the table.

Looking at your own business with fresh eyes can be tough. It’s often hard to see where improvements are needed or where to start. That’s where I come in, as your trusted business partner, I help transform your operations, upgrade your systems, or simply get your business set up and ready to trade.

Unlike a Virtual Assistant who focuses on ticking off tasks, I’m a Virtual Business Manager (VBM). That means I don’t just clear your to-do list, I build systems that make your business more efficient, profitable, and scalable. A VBM doesn’t just cut costs; they increase your revenue potential while easing your stress and mental load. Put simply: I pay for myself.

Yes, hiring a Virtual Business Manager is an investment upfront, but the time and cost savings you gain far outweigh that. A well-run business makes more money because it’s efficient, responsive, and ready to grow.

If you’re caught in the cycle of “doing it all” and feeling overwhelmed, it’s time to work smarter, not harder. Let’s create systems that give you back your time, reduce your mental load, and help your business grow, without adding more hours to your day.